Video and Slides
Keynote Outline: Accelerating Women Tech inclusion with effective usage of Telco API
Sammani Kusaladharma, Specialist at Ideamart, Dialog Axiata
- Ideamart started back in 2012. It is the start-up ecosystem of Dialog Axiata PLC, making available telco APIs allowing any 3rd party, technopreneur or Entrepreneur with an idea to join, use unutilized telco assets, and monetize their own ideas by creating mobility services.
- Ideamart for Women initiative started to give equal opportunities to women by understanding the existing gender gap of the ideamart eco-system and to create more female success stories within the ecosystem.
- Through the program, we focus on increasing the female participation and revenue by female, empower entrepreneurial women and increase the API usage to increase their tech skills.
- Ideamart for Women follows an end-to-end empowerment journey to create positive business and social impact.
- To date, program enabled boosting Ideamart female community by 4x, aiding more than 20 new startups and created 5 millionaires.
- Ideamart For Women has created many success stories by making a positive impact on the Sri Lankan female community . Most women requires dedicated support and guidance to thrive the tech field.
- It is not just the motivation they require, necessary tools, platforms and real life success stories are required for them to be inspired and empowered.
- Any organization who can provide the above can make use of the resources effectively to empower women to become successful.
You can ask Sammani questions in the comments section of this weblog.
In my opinion every telco and CPaaS provider should be implementing their version of Ideamart for Women.
Ideamart is broad, with over 100 APIs. It’s not just APIs, it’s also templates for non-programmers to create SMS and Android applications. IdeaMart has been leading the way in no-code / low-code since 2012. The Bay Area are only now catching up with them.
I cannot understate the importance of engagement and support in Idamart’s success, from schools through to women returning to work after children. Technology and processes are important, but more important is the human element. The engagement Sammani refers to across the country, including Jaffna in the north, rural schools, Universities, and other groups is essential to IdeaMart for Women’s achievements of boosting the Ideamart female community by 4x , aiding more than 20 new startups, and created 5 millionaires.
Their goal of revenue parity is fully achievable. To all the telcos and CPaaS providers out there: where are your female engagement metrics and ‘for women’ program? Without it you’re simply not achieving your country’s or program’s full potential.
Thank you Sammani for an excellent and important keynote 🙂 And also thank you to the Ideamart team, and Anthony Rodrigo, Group Chief Information Officer, Axiata Group for suggesting this presentation.