Tag Archives: Campaign Service Provider

Understanding the Brands and their Messaging Needs Holly ‘The SMS Queen’ Depies

Holly buys A2P SMS for her clients, brands, she’s a Campaign Service Provider. She’s likely the largest individual brand aggregator in the market. This gives Holly unmatched insight on the challenges and needs of brands. Holly refers the to SMS ecosystem as ancient, which is in some ways unfortunately true. Yet its continued success is … Continue reading Understanding the Brands and their Messaging Needs Holly ‘The SMS Queen’ Depies

Please Register for TADSummit 2024

A big thank you to Strolid and TSG Global for sponsoring TADSummit. They understand the importance of focusing on the reality of today’s diverse markets. I’m grateful to all the presenters, they know programmable communications can step up to the current challenges using their innovations.  Robert Vis, Bird, recently described what is happening in A2P SMS as EOL (End of Life) … Continue reading Please Register for TADSummit 2024

Podcast 60: Truth in Telecoms, Got YouMail?

Podcast Directory We kicked off with a summary of the CTIA meeting in DC last week. It looks like the US SMS industry has been given a chance to prove they can solve the SMS spam problem, before regulation is imposed. This information is provided from a number of sources who attended the meeting in … Continue reading Podcast 60: Truth in Telecoms, Got YouMail?

Podcast 17: Truth in Telecoms, Top 10 Predictions for Cloud Communications in 2024 from Commio

Johnny introduces why these predictions matter and are worth your time. He also gives a preview of the next Truth in Telecoms planned for Monday 18th Dec. Lots of activity from the FCC further stifling legal A2P SMS, Twilio’s arming up to fight the activist investors, and lots more.. I don’t normally do predictions as … Continue reading Podcast 17: Truth in Telecoms, Top 10 Predictions for Cloud Communications in 2024 from Commio