Tag Archives: Infobip

Understanding the Brands and their Messaging Needs Holly ‘The SMS Queen’ Depies

Holly buys A2P SMS for her clients, brands, she’s a Campaign Service Provider. She’s likely the largest individual brand aggregator in the market. This gives Holly unmatched insight on the challenges and needs of brands. Holly refers the to SMS ecosystem as ancient, which is in some ways unfortunately true. Yet its continued success is … Continue reading Understanding the Brands and their Messaging Needs Holly ‘The SMS Queen’ Depies

Podcast 93: Truth in Telecoms, AIT, Kevin Graham and Daniel Gill

Podcast Directory Johnny opened on the TCR sale, how the minimum bid to get into the data room is $300M. The other news item is Infobip becoming a D2C (Direct to Carrier) aggregator in the US, as T-Mobile replaced Syniverse with Infobip. I covered how in August I had 13 days with no SMS spam … Continue reading Podcast 93: Truth in Telecoms, AIT, Kevin Graham and Daniel Gill

Podcast 91: Truth in Telecoms, Robert Vis and vCon Vinnie

Podcast Directory In this podcast we review some of Robert Vis’ insights from the podcast we did last week, and introduce ‘vCon Vinne’. We kick off with how Johnny was beaten up with patents after The Vis stated, Patents are for the weak. He looks in a bad way. Johnny has a new nickname for … Continue reading Podcast 91: Truth in Telecoms, Robert Vis and vCon Vinnie

Podcast 89: Truth in Telecoms, The Vis Part 3

Podcast Directory This has been an intense Truth in Telecom 3 part series with The Vis. We jump onto the ‘pay to play’ awards, pointless, yet it occupies time to make industry bodies appear to do something. I’ve never done them for TADSummit. It’s a bit like the industry landscapes from analysts that always seem … Continue reading Podcast 89: Truth in Telecoms, The Vis Part 3

Podcast 88: Truth in Telecoms, The Vis Part 2

Podcast Directory Part 2 starts with a review of the US market, how Twilio was paid to send and receive SMS, and was only charged a small fee by the carriers. However, the carriers saw the charges Twilio was making to its customers, and used TCR (The Campaign Registry) to raise pricing to 0.5/1c per … Continue reading Podcast 88: Truth in Telecoms, The Vis Part 2

Truth in A2P SMS, Part 4 of 5

In this series we will expose the reality of what’s happening in A2P SMS. We’ll review how the current situation can and will be solved through mitigations the industry must adopt. This series is based on extensive research through 2024, it is not a complete exposé. However, the main mechanisms and mitigations are covered. SIM … Continue reading Truth in A2P SMS, Part 4 of 5

Podcast 71: Truth in Telecoms, Johnny Loves The New MEF and #GMoney

Podcast Directory This one made me laugh. Johnny now loves the new MEF under Robert Gerstmann (#GMoney) as they appear to be distancing themselves from The Campaign Registry. Because recent MEF events appear to have avoided mentioning TCR. However, for me, MEF are still telling their members to ignore and not engage with our detailed … Continue reading Podcast 71: Truth in Telecoms, Johnny Loves The New MEF and #GMoney

Podcast 69: Truth in Telecoms. Non-GAAP = Not Real.

Podcast Directory Johnny’s got another buyer for Tyntec, let’s see this time 😉 He then jumped onto how Tata Communications had their underwear pulled over their collective heads in the Kaleyra deal. Without contracts from the carriers there is no TCR (The Campaign Registry) business, and to get those contracts today requires collusion. Compound that … Continue reading Podcast 69: Truth in Telecoms. Non-GAAP = Not Real.

Podcast 13: Truth in Telecoms, Dirty Cop Suckers

Podcast Directory Lots of news this week. The big one is Silvio Kutic (CEO of Infobip) joining the SMS spam discussion with “Text spamming is out of control. Here’s how to stop it.” Johnny discovered his favorite word of the day, bippers, the collective noun of Infobip employee. Twilio has another infection of activist shareholders, … Continue reading Podcast 13: Truth in Telecoms, Dirty Cop Suckers

Welcome & What Happened? Review

These TADSummit 2022 reviews are a chance to give all the excellent content deserved attention and add my commentary on its importance. I cover only my ‘Welcome and What happened since we last met? Where is the Programmable Comms market going?’ presentation as the article ended up being quite long and a bit soapboxy (warning … Continue reading Welcome & What Happened? Review