Tag Archives: A2P SMS

TADSummit and TADHack’s Secret Sauce: Truth and Integrity.

This article focuses on TADSummit and TADHack’s secret sauce, honesty and integrity, and why it should matter to everyone in the industry. Part 2 will focus on all the unique and world class insights shared at TADSummit 2024. The beginning TADSummit began in 2013, bringing together innovators in programmable telecoms. We recently had Raj Sunder founder and CEO … Continue reading TADSummit and TADHack’s Secret Sauce: Truth and Integrity.

Understanding the Brands and their Messaging Needs Holly ‘The SMS Queen’ Depies

Holly buys A2P SMS for her clients, brands, she’s a Campaign Service Provider. She’s likely the largest individual brand aggregator in the market. This gives Holly unmatched insight on the challenges and needs of brands. Holly refers the to SMS ecosystem as ancient, which is in some ways unfortunately true. Yet its continued success is … Continue reading Understanding the Brands and their Messaging Needs Holly ‘The SMS Queen’ Depies

Podcast 94: Truth in Telecoms, What to do about AIT, Kevin Graham and Daniel Gill

Podcast Directory In Podcast 93 we reviewed AIT (Artificially Inflated Traffic) from an independent perspective. Feedback was complementary on the openness, depth, breadth, and forward looking discussion on the threat that is AIT to the whole ecosystem. We reviewed the ecosystem, the responsibilities, what can and can not be done to enable compliance. A common … Continue reading Podcast 94: Truth in Telecoms, What to do about AIT, Kevin Graham and Daniel Gill

TADSummit Timed Agenda, Day 1 22nd October 2024

TADSummit is the thought-leadership event in programmable communications / telecoms for over ten years. We deliver the truth, no BS. Truth you can build your business on. The segmented agenda is here, and we’ll add Day 2 soon. All times are Eastern Standard Time (New York City time). TADSummit Sponsors Summary, Timed Agenda: 22 October … Continue reading TADSummit Timed Agenda, Day 1 22nd October 2024

Podcast 89: Truth in Telecoms, The Vis Part 3

Podcast Directory This has been an intense Truth in Telecom 3 part series with The Vis. We jump onto the ‘pay to play’ awards, pointless, yet it occupies time to make industry bodies appear to do something. I’ve never done them for TADSummit. It’s a bit like the industry landscapes from analysts that always seem … Continue reading Podcast 89: Truth in Telecoms, The Vis Part 3

Podcast 87: Truth in Telecoms, The Vis Part 1

Podcast Directory Bait and switched into another Truth in Telecoms. Robert (The Vis) thought he was entering an industry beauty contest (really?) only to discover Johnny had an inquisition’s worth of questions. This really is a great review of the state of the industry and so many of the issues covered up by industry bodies. … Continue reading Podcast 87: Truth in Telecoms, The Vis Part 1

Please Register for TADSummit 2024

A big thank you to Strolid and TSG Global for sponsoring TADSummit. They understand the importance of focusing on the reality of today’s diverse markets. I’m grateful to all the presenters, they know programmable communications can step up to the current challenges using their innovations.  Robert Vis, Bird, recently described what is happening in A2P SMS as EOL (End of Life) … Continue reading Please Register for TADSummit 2024

The Definitive Truth in A2P SMS

Responding to your requests, here is the all-in-one post, both links and a long block of text, enjoy! Thank you for all your compliments on this work. Truth in A2P SMS, Part 1 of 5, In the Beginning & Foreign SMSCs. https://blog.tadsummit.com/2024/07/29/truth-in-a2p-sms-part-1/ Truth in A2P SMS, Part 2 of 5, Premium SMS. https://blog.tadsummit.com/2024/08/01/truth-in-a2p-sms-part-2-of-5/ Truth in … Continue reading The Definitive Truth in A2P SMS

Truth in A2P SMS, Part 3 of 5

In this series we will expose the reality of what’s happening in A2P SMS over the years. We’ll review how the current situation can and will be solved, through mitigations the industry must adopt. This series is based on extensive research through 2024, it is not a complete exposé. However, the main mechanisms and mitigations … Continue reading Truth in A2P SMS, Part 3 of 5

Truth in A2P SMS, Part 2 of 5

In this series we will expose the reality of what’s happening in A2P SMS. We’ll review how the current situation can and will be solved, through mitigations the industry must adopt. This series is based on extensive research through 2024, it is not a complete exposé. However, the main mechanisms and mitigations are covered. My … Continue reading Truth in A2P SMS, Part 2 of 5